Best. Airline. Ever.

This is officially the best thing I've found online today.  Kulula Air is a South African low-fare airline that operates domestic services to all major cities and regional services to Namibia, Mauritius, Zambia and Zimbabwe.  And probably the most fun thing that ever happened to the travel industry.

Describing its advertising antics, Wikipedia reads:

In June 2010, Kulula launched an advertising campaign in the national press, announcing "affordable flights for everybody" except Sepp Blatter, who was offered a free seat.  Its advertisement stated that the offer is valid "for the duration of that thing that is happening right now", obviously referring to the major soccer tournament held in South Africa at the time.  Although the Fifa president did not respond, the owner of a Boston terrier allegedly changed the dog’s name to Sepp and took up this offer.  On its Facebook page Kulula displayed pictures of the dog Sepp against the background of images of the major soccer event.  Its later advertisement states, "It's official. Sepp Blatter flies with us."

Check out a few photos of one of their planes:

(download)

The pilots and attendants are also known for their humor.  Below are a few examples:

Pre take-off announcements:

"There may be 50 ways to leave your lover, but there are only 4 ways out of this airplane."

"In the event of a sudden loss of cabin pressure, masks will descend from the ceiling. Stop screaming, grab the mask, and pull it over your face. If you have a small child travelling with you, secure your mask before assisting with theirs. If you are travelling with more than one small child, pick your favorite."

"Kulula Airlines is pleased to announce that we have some of the best flight attendants in the industry. Unfortunately, none of them are on this flight!"

While on flight:

"Ladies and gentlemen, we've reached cruising altitude and will be turning down the cabin lights. This is for your comfort and to enhance the appearance of your flight attendants."

And a few after landing:

"Ladies and gentlemen, we have landed in Cape Town . Please take all your possessions. Anything left behind will be shared equally between staff. Please note we do not accept unwanted mothers-in-law or children."

"Thank you, and remember, nobody loves you, or your money, more than Kulula Airlines."

"Thank you for flying Kulula. We hope you enjoyed giving us the business as much as we enjoyed taking you for a ride."

If you think I'm making this up, here's their website and here's a travel website talking about it.

Kulula, please serve the PI market and use your humor to save our tourism industry!

Some holes on my web-surfing experience because I block Flash content

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Fact of the matter is our machine is only a 1.83 GHz Mac mini with a 1 GB RAM on board. It does not handle Flash content so well and even if it does, it just makes the web too cluttered for my taste.

ClickToFlash is one of the extensions you can use to install in your Safari browser and it does its job really well - (1) it blocks Flash from running but allows you to click on it should you want to, for whatever reason, view it and (2) if available it loads a Mac-friendly H.264 version of any Flash video.

And with ClickToFlash's placeholders that are elegantly designed, I'd rather see those "holes" rather than those pesky flashy elements.

If you're not using Safari yet, learn all about its goodness here.

Marketing 101 circa 1997

"Marketing is about values. This is a very complicated world. It's a very noisy world..."

"So we have to be really clear on what we want 'em to know about us."

"The way to do that is not to talk about speeds... megahertz... What we're about isn't making boxes for people to get their jobs done although we do that well."

"But Apple's about something more than that. Apple at the core, its core value, is that we believe that people with passion can change the world for the better."

"So we want[ed] to find a way to communicate this."

More than a decade ago, Apple CEO Steve Jobs debuted the "Think Different" campaign that ran for a few years.

To put it simply, a marketing initiative that rocks is to shoot for the heart and not the brain. If you get the heart, it will do the job of getting the brain for you.

Dahil ngayon ay buwan ng wika - "Ng" laban sa "Nang"

NG VS. NANG - Kala ko dati ang nalilito lang dito mga grade schoolers at lahat ng mga estudyante sa mga coniotic na eskwelahan, pero nagkamali ako: hanggang sa mga newsroom may sumasabit pa rin dito. Sa TV, walang pakialam ang mga tamad kung "ng" o "nang" dahil pareho lang naman ang tunog. Karamihan din sa kanila, wala ring pakialam kasi nga "Tagalog lang naman 'yan eh." Mas nahihiya pa sila kung pumapalya sila sa diction sa Ingles, sa short 'e' vs. long 'e,' pag ang pronounciation nila sa "bitter " ay "beee-ter" imbes na "bi-tur." Sila rin yung tipong kinokorek agad ang sarili pag ang "winner" ay nabanggit nilang "weee-ner" (parang sausage lang, no). Mga hayup kayo - galangin niyo naman nang konti ang wikang bumubuhay sa inyo at nakakabili pa kayo ng iPad at mga libro ni Stephenie Meyer.

Mabalik tayo sa isyu. Mahirap ba? Hindi naman dapat eh. Pag may elemento ng pag-aari, ng dapat. Example: "Si Kris ang kahihiyan ng mga Aquino." "Ang kapal ng mukha ni Mikey Arroyong kumatawan sa mga sikyu at pedicab drivers." "Salot ng lipunan." "Mga anak kayo ng puta!" Sinusundan din nito ang mga salitang "tulad," "gaya," at "lahat."

Ang nang? Ilang bagay lang ang dapat tandaan:

Pag tinutukoy ay panahon o araw, kapalit ng salitang "noon." ("Tanghali nang manumpa si P-Noy sa Quirino Grandstand." "Gabi nang sumugod ang mga jologs sa The Establishment."). Pareho ng "upang" at "para." E.g. ("Kelangan kong magsikap sa trabaho nang yumaman ako tulad ni Willie Revillame." "Maligo at mag-diet ka araw-araw nang hindi ka tumandang malungkot, mataba, pangit, at amoy-pusa." "Kelangang mag-relax ni Noynoy nang hindi maubos ang buhok niya.") Kombinasyon ng "na" at "ang" ("Grabe nang katakawan ang ipinakita niya nung sinadya pa niya yung buffet sa Cagayan." "Sobra nang nakakatakot ang mga labi ni Gretchen Barretto."). Indikasyon ng paraan o sukat. ("Pag nakita ko yang bruhang 'yan, sasampalin ko siya nang bonggang bongga." "Tatadyakan ko siya nang patalikod.") O kaya'y pag may umuulit ("Paliguan mo man siya nang paliguan, hindi pa rin siya gaganda.")

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Ppip Cimafranca

Ppip Cimafranca

I look forward to the day when all I need to make things happen is a mobile device, the cloud, some rock music and a foul mouth.